Maison&Objet Autumn 2008: the Trend is SIMPLICITY

LOOKING AHEAD TO 2009… WITH SIMPLICITY - a brief about the trends that are expected to influence our lives - home furnishings, decoration, design in general and way of thinking - in the coming seasons, according to MAISON&OBJET Observatoire :

Faced with a complex and uncertain world, untidy and cluttered, future

scenarios focus on the essential. Land and local produce are becoming valued again. Urbanites, missing having roots, appreciate a new balance between the city and the countryside. Nature and technology are finally replacing people at the heart of the ecosystem. Making room for the elegance of humble and modest objects. Touch wood. That is a nice way to live in your home.

Elizabeth Leriche considers that "The simple pleasures of rural life are reviving a belief in local produce and setting down roots. In a period of galloping urbanization, a rustic style is becoming deeply rooted. People are discovering the animal and organic beauty of the agricultural world. Objects with roots cultivate the appealing authenticity of raw materials and craftsmanship."

"The NellyRodi style agency reveals the Metropuritans’ new acts of
resistance. Camouflaged in an apparently elegant starkness, these ecological
urbanites proclaim a desire for asceticism and an almost military rigor."

- that is a little far-fetched in my opinion, but who knows? We shall see:)

Less speed for better living. François Bernard suggests taking a break in a dematerialized world. Soft, fluid technologies revisit naturalness and a simplified life philosophy.

- a natural phenomenon, I think, but I doubt that "Style is also inspired by the industrial aesthetics of last century’s designer-engineers." This style has had its influence, has played its role and now the world is ready to go on.I think also that the 'Handmade' trend is most probably going to be a steady one. After the machine-produced and highly technological era now we are reassessing the value of 'natural' and 'unique'. That is also connected with expressing a personal point of view

Chaise en bambou Design : Konstantin Grcic in collaboration with the National Taïwan Craft Research Institute and the Taïwan Design Center

Cloud armchair - Design House Stockholm

More trends:

"the main statement of this season's Maison & Objet is abundantly clear: An ocean of gray awaits. Enough to drown in it. Too much of it", writes Hermine Mariaux in Home Textiles Today,

but also

Purples galore. A steady 3-seasons' trickle turning into a flood. All nuances
included from palest lavender through hyacinth and violet to deepest saturation.
True blues pairing with or replacing geen-cast aqua and teal. Bright sky through
cobalt into deep indigo and ultramarine. Navy yielding to brighter hues. Classic
blue-and-white revival. Blue-greens emerging -- not replacing yellow-greens but
pairing with them or even blues in an overall trend toward analogous
combinations.

LG showcase Eco-Chic Living at Maison&Objet -
LG Electronics (LG), a global

technology leader and pioneer in home appliance convergence, participates in Maison&Objet with exhibition booth, designed through collaboration with style and trend forecasting agency NellyRodi Trendlab, where it features a variety of themed mini-rooms all under the umbrella banner of “Eco-Chic Lifestyle” .

“LG, once just an electronics manufacturer, is evolving into a lifestyle brand based on a harmony of style and technological excellence. By offering creative solutions for consumers’ everyday lives, LG’s home appliances play a critical role in promoting the core values of our corporate brand,” says Dermot Boden, Chief Marketing Officer of LG Electronics. “To achieve the ultimate goal of enhancing our brand power by emotionally engaging consumers, LG is taking fresh – and even daring – approaches to marketing. LG’s participation in Maison&Objet signifies our new direction as well as LG’s ongoing status as an iconic lifestyle brand.” via Huliq News and TRENDER

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