"Just a different type of normal"

"To make the most out of the circumstances" is what this video is about, but not only. Well, as an interior designer I have always been interested in the way people live and believe that my basic task is to help them live better. But, thanks to photographer Iwan Baan we can see clearly that mankind has yet another more important task to solve before we can upgrade! You just have to see this!

And I completely agree with his words: "Now imagine what these already ingenious communities could create themselves, and how highly particular their solutions would be, if they were given the basic infrastructures that they could tap into.

Today, you see these large residential development projects which offer cookie-cutter housing solutions to massive amounts of people. From China to Brazil, these projects attempt to provide as many houses as possible, but they're completely generic and simply do not work as an answer to the individual needs of the people.

I would like to end with a quote from a friend of mine and a source of inspiration, Zita Cobb, the founder of the wonderful Shorefast Foundation, based out of Fogo Island, Newfoundland.She says that "there's this plague of sameness which is killing the human joy," and I couldn't agree with her more."